Attraqt - RETHINK Retail


Attraqt powers exceptional shopping experiences for over 300 of the world’s leading retail brands.Attraqt’s core products ; Fredhopper Discovery Platform and the Experience Orchestrator (XO) drive relevant and inspiring ecommerce experiences through personalization, search, recommendations, internationalization and Merchandising SaaS solutions. We enable international brands, manufacturers and retailers to optimize their e-commerce site performance by delivering exceptional shopping experiences to their customers.

Attraqt unifies and empowers all key customer journey stakeholders from business, data and technical teams to successfully leverage existing eCommerce technology investments to deliver individualized, connected micro-experiences that support discovery through to inspiration and purchase, and beyond.

Simple-to-use interfaces and efficient workflows enable users to take full control and enhance the value of smart automation with their own strategic expertise and creativity.

With the ability to orchestrate AI models in real-time, integrate their own algorithms, build true personalization strategies and create differentiated experiences at scale, customers can both exceed the expectation of the shopper, whilst also achieving their commercial goals.

Alongside a global network of certified ecommerce, technology and integrator partners, Attraqt serves a range of popular retail brands including ASOS, Superdry, Harvey Nichols, The Kooples, La Redoute, Paul Smith, Timberland, The North Face and many more. Attraqt is headquartered in London, with offices in Paris, Sofia, Amsterdam, Hamburg and Chicago.

Number of employees:
Analytics, Business Intelligence, Connected Experiences, eCommerce
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