Today’s retailers are under as many cost pressures as any time this century due to the pandemic’s lingering effects, whether supply chain complications, difficulty in talent acquisition, investing in new data systems, or the robust cybersecurity tech increasingly demands. Not all of these can be solved at once, and some don’t have near-term solutions. 

The answer must come from smart efficiency gains. AI can help to assuage cost pressures and create those efficiencies. Most exciting is conversational AI that can both ‘talk back’ to customers and analyze chat behavior. Whether better personalizing your customers’ journeys or helping associates and agents to stay prepared, equipped, and satisfied in their work, companies with integrated AI services are companies prepared to survive the 21st century.